Tool

WhatsApp Business in one inbox — for agencies and teams

Manage every WhatsApp Business conversation alongside Instagram, TikTok, Facebook and Telegram in one window.

WhatsApp Business is the dominant customer-conversation channel in LATAM and CIS. MarbSocial wires the WhatsApp Business Cloud API into our unified inbox: your team replies to WhatsApp, Instagram DM, Facebook Messenger and Telegram from one window, with message templates, team routing, conversation history and an AI reply-suggestion assistant.

What it does

WhatsApp Business Cloud API onboarding via the official Meta partner flow

Unified inbox: WhatsApp + Instagram DM + Facebook Messenger + Telegram in one view

Message templates with Meta approval (utility, marketing, authentication categories)

Conversation routing to your team — auto-assign by tag, agent queues

Gemini 2.0 AI assistant — reply suggestions in your Brand Voice

Conversation history and reply metrics: first-response time, session length, NPS

WhatsApp campaigns: segmented broadcasts with Meta rate-limit handling (1k/24h starter tier)

Agency approval flow: client signs off on outbound campaigns before they go out

FAQ

Is the WhatsApp Business inbox available in MarbSocial today?

Launch is scheduled for 2026 Q3. The waitlist is open now — sign up and we'll reach out when the beta opens. Basic WhatsApp Status publishing ships in v1; full inbox + broadcasts in v2.

Is this the official WhatsApp Business API or a third-party workaround?

The official WhatsApp Business Cloud API via Meta. No unofficial scripts, phone emulators or web scraping (those get accounts banned). Per-message cost follows Meta's tariff + our platform fee.

How much does WhatsApp Business in MarbSocial cost?

Connection and inbox features are included in Pro plan ($20/mo) and above. Message cost is billed by Meta directly (~$0.005-$0.08 per conversation depending on country and category). Pre-paid wallet integrates with our billing.

LATAM country support?

Full support for Mexico, Colombia, Argentina, Chile, Peru — these are priority launch markets. Brazil is supported at the API level (PT-BR UI localisation is on the 2026 Q4 roadmap).

Can my team work in shared roles?

Yes. Owner / Admin / Editor / Viewer roles with per-conversation assignment. Activity log for compliance. Approval flow for outbound campaigns (agency → client → send).

See also

Start for free

Standard plan — 3 accounts, 100 posts/month. No credit card required.

Join the waitlist